Helpful Tips For Handling Bad Online Reviews

Helpful Tips For Handling Bad Online Reviews

One of the most important things a business needs to do to increase their customer base is to appear trustworthy. Tech-savvy consumers do extensive research before choosing a company to work with. This research usually includes looking over past customer reviews.

The last thing any business owner wants is to have multiple negative reviews online. While having customer review sites is a great way to find out about this negative press, a business owner will need to find a way to deal with the complaints. The following are just some of the things a business owner will need to consider when trying to deal with bad online reviews.



Responding Promptly Is Important



One of the first things a business owner needs to do when dealing with this negative press is to respond promptly. If a business is using review software, they will get notifications each time a review is left about their company. Neglecting to take note of these reviews can lead to a bad problem getting much worse.



By promptly responding to a negative review, a business can show the disgruntled customer the company cares about the bad experience. Responding in a timely and professional manner can help a business owner diffuse this type of situation with ease.



Try to Take the Issue Offline



Rather than trying to have a back and forth with an angry customer online, a business owner needs to try to engage in offline communication. Not only will this allow the customer to hear an actual voice, it can keep a business owner from airing their dirty laundry in a public forum.



Asking the customer in question for their phone number will usually lead to offline communications. When calling a customer, a business owner will need to keep calm and listen to the grievances they have. Once the business representative has heard the problem, they should be able to find a solution with ease.



Ask For the Review to Be Removed



When a resolution has been reached with a disgruntled customer, a business owner will need to ask them to take down their negative review. In most cases, a customer will have no problem taking the review down if their problem has been addressed. While addressing bad reviews may be a bit time consuming, it is well worth the effort a business owner invests.



With the Podium Review Management software, a business owner can stay on top of their online reputation with ease. Contact this company today to find out more about their program.